Let people see who is texting them
A sender ID replaces the number at the top of your SMS with your name. People trust it, open it and are far less likely to ignore it. Apply from your dashboard and follow the application network by network.
- Networks to apply on
- 3
- Networks to apply on
- Per network
- KES 6,500
- Per network
- Status tracking
- Online
- Status tracking
Hi Otieno, your loan of KES 15,000 has been approved and sent to your M-Pesa. Repayment due 15 Nov.
✓ Delivered · AirtelApplication · KOPA-CREDIT
- SafaricomApproved
- AirtelApproved
- TelkomIn review
What you get
Sender IDs features
- 01
Apply in one place
Fill in one application and choose the networks you need. No separate forms for each operator.
- 02
Track every network
See where your application stands on Safaricom, Airtel and Telkom without chasing anyone by email.
- 03
More than one name
Run several brands or branches? Register a sender ID for each and choose the right one per campaign.
- 04
Works with the API too
Pass the sender_id field on an API request, or leave it out to use your organisation's default.

Who it's for
What organisations use sender ids for
- Schools sending under the school's name
- Lenders and SACCOs whose alerts must look official
- Brands running promotions people recognise
- Hospitals sending appointment reminders
Questions
Sender IDs: common questions
What is a sender ID?+
It is the name that appears as the sender of an SMS, such as HILLVIEW-SCH, instead of a phone number. Alphanumeric sender IDs are usually up to 11 characters.
Which networks can I register on?+
You can apply for Safaricom, Airtel and Telkom from the dashboard and follow each one separately.
How much does a sender ID cost?+
Registration is KES 6,500 per network. Register on the networks your customers use, or on all of them so every message shows your name.
How do I apply?+
Open Sender IDs in your dashboard, choose Apply, fill in your details and pick the networks. You can check progress at any time from the same page.
Your next message could be out in five minutes
Create an account, add your contacts and send. Or tell us what you need and we will help you set it up.